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WHY THE ARTIST STARVES OR THRIVES



When I was younger I was determined never to become an artist because artists starve, or at least I would starve as an artist. To sell art one must not only produce a the art to sell in the first place but an artist must then sell it. The art of salesmanship, where one person must convince another person to purchase an item. For someone with virtually no people skills, but plenty virtual skills this pretty well speaks for itself. But the artist who starves starves for another reason as well.

Eventually my pursuit of a career in the computer technology field became the very thing changed the rules for me, some people have what it takes in person but not online, others have what it takes online but couldn't have a successful dealing with a customer in person to save their lives. I am in the latter category, so my technological knowledge have changed the rules for me a great deal. Needless to say that the first reason I might have starved as an artist may well be a moot issue. So clearly how much success I have as an artist is now something that is determined by factors other than my people skills.

One of the greatest values of many works of art is that it is unique, and the chances of it being reproduced perfectly are pretty low. While I do understand the value of this I've done a lot of hand drawn artwork through out my life (and I've got the sketch books to prove it) this is a double edged sword that can be part of why artists starve. You might be able to sell it for hundreds or even thousands of dollars because it's unique, it's biggest value is that it's unique, but once you've sold it once you can't sell it for a second time. This is all fine, in fact it's important when selling artwork to be capitalizing on the fact that the artwork is unique, any artist would be a fool not to.

Digital artists have a different double edge in their work. They can utilize what's called the 80/20 rule within their work far more easily than other visual artists (though it can be done with any medium). Doing a picture once they can use it in numerous ways all from one picture. But some people would argue that the value is diminished by the fact that it is so easy to reproduce. Personally I would say that when you account for how many times over the digital artwork can be put to use and how many different ways a single picture can be put to use than it's arguably more valuable. Over all selling it once might be worth far less but think about how many more times you can sell it.

That's not the whole reason many artists starve. Both of the double edge swords listed above can be used to that artists advantage as well as their disadvantage. Although when you consider that a good painting might be several months work and may still sell for less than $1000 it's easy to see why an artist would starve. Of course in all of this there are still other factors.

This may be a shocker to anyone who is looking at my website but doesn't know me personally. I call myself business owner first and artist second because of one simple fact. I have been subconsciously conditioned to see artists as people who starve, and business owners as rich people. This may sound crazy at first, but I have spent the past several years learning about how the subconscious conditioning really does effect people in ways they might not expect. A large number of people (including many artists) today are subconsciously conditioned to see artists as people who suffer and starve. This conditioning is part of why artists starve. So calling myself business owner, rather than artist is a simple way for me to side step my own conditioning. This same conditioning keeps many people from being successful while pursuing their own dreams regardless of what those dreams might be. This happens with love, money, health, career goals, every part of life.

So here's the question everyone is probably asking right now. How does anyone thrive as an artist? This answer is something that's true no matter what you want to do in life. The first thing you can do is start using the 80/20 rule. It's obvious how to do that as a digital artist. But other artists well, how long are you taking per-picture, can you cut down on time without cutting quality? Are you selling your pictures for every penny they are worth? Even if you answer both questions and realize there doesn't seem to be any room for improvement there is an equally important factor. What does your subconscious conditioning about making money (and your chosen profession) look like? There is a good chance that before you make any money there is some inner work in that is needed, and if that is the case there are a wide verity of options that you can find information about on other sites.

That advice isn't just for artists, it's for anyone who wants to prosper doing something they love. An artist need not suffer for their work, nor need they starve, but what they must do is produce something of value (how much time and energy that takes is really up to the artist). Money need not come at the price of blood, sweat, tears, and struggle for anyone. Anyone who can produce something of value can obtain prosperity.
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